September 20, 2018

CBC News

September 20, 2018

#Reputation #risk has a long going-forward tail.

Danske Bank “with its shares falling by 8% following the release of the report, also lowered its #expectations for annual net profit” by 5 to 20%.

“Danske Bank has failed to live up to its responsibility…I deeply regret this.”

Reputation risk: In the c-suite and boardroom, it’s personal.

Reputations are valuable strategic intangible assets. Threats to these assets⏤ enterprise reputation risks, often mislabeled “brand risks” ⏤ need to be managed, and management needs to be overseen through reputation risk governance lest reputational damage or reputational harm result in long-tailed go-forward losses in economic value and/or political power. Because these intangible risks arise from the interplay of stakeholder expectation, experiences, and media amplification, parametric insurances for intangible asset risks, for reputational value, for reputational harm, and for reputation assurance help mitigate risk by telling a simple, convincing and completely credible story of quality reputation governance to stakeholders. This story telling effect is the expressive power of insurance complementing insurance’s better known instrumental power of indemnification.

Risk management, risk financing in insurance captives, and risk transfer through reputation insurances comprise the constituent elements of a comprehensive solution. What’s your strategy?