“Nearly 40% of American workers could be called “employee activists,” according to a new report by the communications firm Weber Shandwick, which defined the term as “people who have spoken up to support and/or criticize their employer’s actions over a controversial societal issue.” The survey found widespread support, across generations, for the right to voice dissent at work, but noted that nearly half of millennial employees fit the employee activist label themselves, compared to a third of Gen-Xers and only 27% of baby boomers.”Quartz
June 1, 2019
“I think many people who work for us will not want to work there, and we will have to heed their wishes in that regard.”
Employee expectations shape corporate reputation risk management and mitigation strategies.
For a broader view of reputation risk, discover additional articles by Steel City Re here, mentions of Steel City Re here, and comments on newsworthy topics by Steel City Re here. To read an abstracted summary of reputation risk, see below.
Reputations are valuable strategic intangible assets. Threats to these assets⏤ enterprise reputation risks, often mislabeled “brand risks” ⏤ need to be managed, and management needs to be overseen through reputation risk governance lest reputational damage or reputational harm result in long-tailed go-forward losses in economic value and/or political power. Because these intangible risks arise from the interplay of stakeholder expectation, experiences, and media amplification, parametric insurances for intangible asset risks, for reputational value, for reputational harm, and for reputation assurance help mitigate risk by telling a simple, convincing and completely credible story of quality reputation governance to stakeholders. This story telling effect is the expressive power of insurance complementing insurance’s better known instrumental power of indemnification.
Risk management, risk financing in insurance captives, and risk transfer through reputation insurances comprise the constituent elements of a comprehensive solution.
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