“Companies need to understand that reputational strength and resilience are not the products of marketing. They are measured by the degree to which stakeholders’ expectations are aligned with a company’s actual performance. Reputational crises occur when significant numbers of stakeholders are disappointed or angry and their reactions cause tangible, economic damage.”CEO World
February 17, 2021
“Reputational strength requires continual intelligence gathering, especially in times of political change.”
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Reputation risk management requires strategic stakeholder intelligence: what do they expect?
Risk governance and management, risk financing, and risk transfer through insurances comprise the constituent elements of a comprehensive enterprise reputation risk management solution.
What’s your strategy?