Measuring Reputation Value

November 17, 2025

Empirical Evidence: Reputation Risk Disclosure Boosts Equity Returns

Risk governance disclosures boosted equity value relative to peers at 1, 28, 56, and 84 days by averages of 0.3%, 5.6%, 3.7% and 4.1%.

September 29, 2025

Over its lifetime, the reputation premium-seeking RepuSPX is out-performing the S&P500 Index by 380.09%

The trailing twelve month spreads over the S&P500 of the three reputation-linked indices comprising RepuStars Variety Corporate Reputation Composite Equity Index family range from 2.43% to 20.67%. The spread between the two reputation-based price-only indices, REPUVAR and REPUSPX, is 15.68%. All three indices are outperforming the S&P500. Over its lifetime, the reputation premium-seeking RepuSPX is out-performing the S&P500 Index by 380.09%

September 17, 2025

We. Communications Launches Reputation Forecast: A Board-Level Framework for Managing Reputation Value and Risk

We. Communications launches reputation forecast: A board-level framework for managing reputation value and risk for governance and ERM. The new offering combines financial-grade data from Steel City Re, the pioneering advisory firm behind reputation risk insurance, with We.’s full-stack communications intelligence including media monitoring, audience polling, social analytics and AI insights.

August 30, 2025

All three reputation arbitrage indices informed by Steel City Re's reputation value metrics are outperforming the S&P500 this calendar year.

All three reputation arbitrage indices informed by Steel City Re’s reputation value metrics are outperforming the S&P500 this calendar year. The trailing twelve month spreads over the S&P500 of the three reputation-linked indices comprising RepuStars Variety Corporate Reputation Composite Equity Index family range from -3.18% to 22.7%. The spread between the two reputation-based price-only indices, REPUVAR and REPUSPX, is 23.34%.

January 27, 2025

"Whether they condone, condemn or ignore such comments, some dutiful and conscientious board members will paradoxically suffer personal reputational harm if aggrieved stakeholders feel betrayed."

Public comments made by Cleveland-Cliffs’ CEO and chair against Japan and Nippon Steel that appeared to reference the 1945 nuclear bombing of Hiroshima and Nagasaki drew swift condemnation and underscore the precariousness of trying to win favor with the incoming administration, sources told Agenda. […] “Over the next few years, we will see a lot of strategic cultural posturing by executives like Mr. Goncalves,” Kossovsky said. “Whether they condone, condemn or ignore such comments, some dutiful and conscientious board members will paradoxically suffer personal reputational harm if aggrieved stakeholders feel betrayed.”

August 19, 2024

Investors are not good at predicting the net impact of reputation risk. They tend to over or underestimate the net impact on future cash flows on the basis of sentiment and noise rather than on indicators of stakeholder disaffection and behavioral change such as those integral to Steel City Re's premier reputation risk prediction tool, its Resilience Monitor.

Investors are not good at predicting the net impact of reputation risk. They tend to over or underestimate the net impact on future cash flows on the basis of sentiment and noise rather than on indicators of stakeholder disaffection and behavioral change such as those integral to Steel City Re’s premier reputation risk prediction tool, its Resilience Monitor.