Measuring Reputation Value

January 30, 2023

Southwest Airlines Reputation Crisis Day 35. Equity returns at 35 days normalized to the S&P500 returns are -6.2% (predicted -5.7%).

Southwest Airlines Reputation Crisis Day 35. Equity returns at 35 days normalized to the S&P500 returns are -6.2% (predicted -5.7%). It is under performing the Dow Jones US Airlines Index (DJUSAR) by 15.4%. The regression technology powering the equity impact model was derived from a study by Steel City Re, an ESG and reputation insurer.

January 14, 2023

Reputation Arbitrage and ESG.

Steel City Re’s reputation metrics help demonstrate effective risk management and dutiful governance over mission-critical ESG. There are several equity portfolios that attest to the informational value of those metrics. The reputation premium-seeking RepuSPX is out-performing the S&P500 Index by 413.18%

November 5, 2022

The reputation premium-seeking RepuSPX is out-performing the S&P500 Index by 393.55%

”The reputation premium-seeking RepuSPX is out-performing the S&P500 Index by 393.55%.”

Steel City Re’s reputation metrics help demonstrate effective risk management and dutiful governance over mission-critical ESG.

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