HARDWARE
500ml Beaker
Jigger
Julep Strainer
Barspoon
Peeler

GLASSWARE
Rocks glass (8 fl oz)

SOFTWARE
1 oz (30 ml) 100 proof Rittenhouse Rye
1 oz (30 ml) Ferrand 10 Generations Cognac
1 barspoon (5 ml) Absinthe Blanche Neige
0.5 oz (15 ml) Jacquin’s Banana Liquor
3 dashes of Peychaud’s Bitters
1 large ice cube

GARNISH
Lemon peel x 2

PROCESS AND CONTROLS
Glassware Prep: Chill glass in refrigerator or freezer (preferred), or fill with ice and soda water. Dispose of ice before pouring drink.
Integration: Combine all ingredients in a 500ml beaker with ice. Stir. Strain into glass. Garnish with 2 wide lemon peels.

REPUTATION PREMIUM STRATEGY
• Measure: precisely.
• Absinthe: use a premium product.
• Mixing: add all your ingredients to the shaker before adding ice. Once ice is added, mix quickly to keep dry (minimize dilution).
• Garnish: The lemon garnish adds a “banana” aesthetic value to the cocktail.

RISK MANAGEMENT
Balance: A risk in substituting brands of rye and cognac is a cocktail that is too sweet, or not sweet enough. Substituting a bourbon for the rye pushes the drink further into the sweet side. David E. is an acceptable rye substitute.

REPUTATION RISK MANAGEMENT IS STRATEGIC
Managing corporate reputation is a lot like mixing a cocktail. Both activities embody the same mission-critical principles: No-nonsense quality management processes for setting, managing and tracking evolving expectations; meeting those expectation through skillful operations and expectation management; or preparing for losses brought on by stakeholder disappointment and sadness. Reputation risk management is strategic.

ABOUT STEEL CITY RE
Steel City Re is a reputation specialist fostering reputation resilience through risk prediction, management, and transfer (re/insurance). Download here a brief description of products and services engineered to strengthening financial resilience through reputation risk management.