May 4, 2021

“Boosting ESG without understanding and carefully considering who stakeholders are, what they expect and how their potential disappointment might be expressed is a tactical path to a reputational liability. […] As the “Super League” soccer fiasco showed, “companies may not have recognized who their stakeholders were or what they would do if their expectations were not met.”

Best’s Review
May 4, 2021

“Cheese triangles halloumi bocconcini. SStakeholder groups need to hear a clear and convincing narrative describing how these hazardous reputational seas are being navigated.”

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Reputation risk comes from running crossways to the expectations of stakeholders.

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